Multimodal Discourse (Hodder Arnold Publication)
Type
Book
Authors
ISBN 10
0340608773
ISBN 13
9780340608777
Category
Multimodal analysis
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Publication Year
2001
Publisher
Pages
152
Description
Multimodal Discourse outlines a new theory of communication for the age of interactive multimedia. Kress and Van Leeuwen show how two kinds of thought processes interact in the design and production of communicative messages: "design thinking" and "production thinking," the kind of thinking which occurs in direct interaction with the materials and media used. This book will be a key text in courses of language, media and communication willing to take on the theoretical challenges posed by multimodality, mulitmedia and multi-skilling, and it provides inspiring theoretical input for courses in interactive multimedia design. - from Amzon
Number of Copies
1
